Viver Israel

Viver IsraelFounder and Chief Marketing Strategist

Revolutionizing How Businesses Develop Their Marketing Message!
Vivianne “Viver” Israel, Founder and Chief Marketing Strategist at Money In Your Pocket Marketing, is on a mission to revolutionize how businesses develop their marketing messages; to yield: more leads, increased conversion, more new customers, increased customer loyalty and increased business income; while simultaneously better serving existing customers and those individuals in need of their products and services.

Utilizing Today’s “word of mouth” marketing to deliver results and growth in YOUR small business EVEN in a “down” economy.

“Word of Mouth” is the BEST Possible Marketing – Then and NOW
People pay attention to what their friends say and think about things–movies, vacations spots–including products and services. Historically, we know this as “Word of Mouth”. Social Media is the new “Word of Mouth” aka “Word of MOUSE”. Social Media is not a fad. While the companies providing the media (Facebook, etc.) may change, the world of Social Media is here to stay and will only grow more pervasive.

Business IS Personal
The reality of business is that people do business with people, the individuals within a business, to a greater degree than with the actual business entity. People want to do business with people they, people they like, people they trust, and people they respect. Business is far more PERSONAL than many of us realize or care to admit. Business IS Personal–VERY personal!

Shift the Focus of Your Marketing Content for Increased Traffic and Engagement
Shifting the focus of your marketing content from how capable your business is; the features and benefits of your products / services to that of filling one, or two, needs for your target audience–without selling–will cause your business to be more readily found by your target audience, establish trust, continue to build trust with your target audience, will do more for your sales than AdWords campaigns and isolated, elaborate Search Engine Optimization programs.

NOW is The Time to Make a Difference in YOUR Business!
Do not sit idly by and let the tipping point that is happening in today’s marketplace pass you by. Put this new, more rapidly spreading “Word of Mouth” media to work for your business. NOW is the time to make a difference in your business!

Vision

Empower businesses to effectively identify, extract, and utilize their resources and most powerfully attract, engage, serve and retain customers across the most appropriate inbound marketing social and mobile media channels. To keep small businesses going and growing!

Mission

Revolutionize how businesses develop their marketing messages; to yield: more leads, increased conversion, more new customers, increased customer loyalty and increased business income; while simultaneously better serving existing customers and those individuals in need of their products and services.